Montblanc Launches The Library Spirit in Ocean Centre
Montblanc开设The Library Spirit 期间限定店
The Library Spirit is one that explores the inspiration of the library as a source of knowledge, creativity, wonder and excitement. With every page of a book turned, readers are transported into a world of enchantment and discovery. This is a world that Montblanc has helped to shape as creators of tools that capture thoughts and emotions on paper – bringing the Maison full-circle back to its roots.
The Library Spirit是指透过探索 #图书馆 这启蒙之地，找寻知识、创意、奇蹟与刺激的灵感泉源。随着翻开每一页书，读者被带到另一个新奇的世界。这也是一个Montblanc有份成就的世界，因为其所创制的书写工具将思想与情感呈现于纸张之上。借着颂扬The Library Spirit，Montblanc回归植根文化的本源。
And to celebrate this spirit, Montblanc’s Ocean Centre store was transformed into a library of sorts, ripped directly from a page of a book with its black and white colour tone, mixed with a dash of green that helped to bring out the palette and flavour of literary classics. Featuring shelves, books, guests navigated the space by traversing the different zones.
为颂赞The Library Spirit，Montblanc将位于尖沙咀海洋中心的专门店转化成为一间英式图书馆 – 灵感来自书本印刷的黑白色调，掺合了少许绿色，弥漫着淡淡的古典文学氛围。品牌更将不同的文学经典金句贯穿不同区域，令宾客穿梭其间，发掘不同的惊喜。
For example, The Library area served as the backdrop to the display of Montblanc’s now-renowned leather goods, putting an exclamation mark on their reputation as an all-categories brand.
The Library Spirit推广活动中的主要作品亦在图书馆内展出，供宾客探索，当中包括以书写艺术为灵感、外侧附有笔套的 Soft 系列迷你包，以及专为当今忙碌的探险者打造的 Soft系列背嚢与 Soft 系列24/7收纳袋。
And if audio books are more your preference, the headphone display and experience has been set-up right beside The Den, the area where Montblanc’s famed writing instruments can be found. Guests are invited to find one that complements their own writing style, and they can test them out with handwritten postcards to loved ones they can send by way of a door with a mail slot that has been fitted adjacent to the writing corner. There was also a chimney installed to bring out a cozy feeling that reminisces a small corner in your local bookstore, where you might find yourself cuddled up with a steaming drink in one hand along with your favourite book in the other.
喜欢有声书的你则可以利用另一旁的Montblanc MB01耳筒机试听，而在墙边的烟囱布置带来一种舒适的感觉，让你仿如置身于熟识的英式图书馆的一个小角落，你还可以找到赞颂著名经典文学冒险的 Meisterstück 系列 Around The World in 80 Days 书写工具，以及带有优雅的阿尔卑斯山冰晶图案灰色表盘、以经典元素设计的Montblanc 1858 Iced Sea 腕表。宾客更可以即时执笔为挚爱写明信片，然后放进会场的邮箱。
Indeed, guests are invited to partake in a personalized tea tasting in the Tea Room at the back of the boutique. As guests journey through the different zones, they will unveil a different literary quote – 4 in total. At the end of this journey, they can choose their favourite, which represents a different tea. Ultimately, they can mix and match different ingredients to personalize their own tea to take away with them.
英国除了是出产不同文学巨著的地方，更拥有历史悠久的喝茶文化，在不同区域穿梭发掘文学经典的名言之后，宾客可以按名言挑选不同的茶，还可以加入自己喜爱的材料创造特调，带走品尝。
The Library Spirit continues to touch each and every generation as it is conveyed through time and through words, thoughts put on paper, forever immortalizing them. It is a journey of immersive discovery that will never end, and will forever drive human thought, imagination, hopes and aspirations.
The Library Spirit一直启迪著每一个、每一代人，因为这些书本、文字经得起时间的洗礼，成为不朽经典。这是一场永无止境的探索旅程，并将不断激发人类的思想、想像力、希望与抱负。
Montblanc Library Spirit In-Store Popup event
Date: June 5 – 11, 2023 (Monday to Sunday)
Time: 11:00am – 7:00pm
Venue: Montblanc Boutique
Shop 105, Ocean Centre, Tsim Sha Tsui, Kowloon
Registration website: https://montblanchk-event.com
Montblanc Library Spirit期间限定店活动
日期：2023年6月5日至11日 (星期一至星期日)
时间：中午12时至晚上7时
地点：Montblanc专门店
九龙尖沙咀海洋中心105号舖
登记网址： https://montblanchk-event.com
Photograpger: Alan Leung ( www.alanleung2.com )
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#MontblancHK #MontblancLibrarySpirit #InspireWriting
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